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Showing posts from June, 2008

The Rise of AI-Driven Consumerism: Will Brands Advertise to AI Instead of Humans?

Yesterday, I had a routine experience that sparked a profound realization about the future of marketing. While grocery shopping, I remembered I had run out of hot chocolate powder. Wanting a healthier option, I turned to ChatGPT, which promptly recommended several brands featuring 70% dark chocolate and low sugar content. This simple interaction as a consumer and a digital marketer led me to a fascinating question: could the next big frontier in marketing be brands creating advertisements specifically tailored for AI agents rather than directly targeting human consumers? In this blog, I will explore how AI-driven consumer behavior is reshaping the landscape of marketing, the potential for AI-targeted advertisements, and what this means for brands and consumers alike. The Shift in Consumer Behavior AI-powered tools, such as ChatGPT, Alexa, and Google Assistant, are increasingly becoming the go-to choice for consumers seeking personalized recommendations. These AI agents are transforming...

Bharat Ek Khoj - Closing Track

vah thaa Hiranyagarbh shristi sey pehley vidyamaan; vahi to saarey bhuut jaat ka swami mahaan; jo hai astitvamaan dharti aasmaan dhaaran kar; aisey kis devata ki upaasanaa karen hum havi dekar; jiskey bal par taejomay hai ambar; prithvi hari-bhari sthaapit-sthir; swarg aur suuraj bhi sthir; aisey kis devata ki upaasanaa karen hum havi dekar read more | digg story

My first amity with the subject 'History'

History … was always boring for me…. Big big books and lot to read, need to remember the names, the years and so on… and the way it was written it was not at all fascinating and then one Sunday night I guess around 8.30 PM or 9 there was something different on TV (mind it, at that time there was only one channel Door darshan) Bharat Ek Khoj, read more | digg story

The bright and dark sides of India

Here are 2 news stories that I have seen today, both about our country India, one talks about all the good & bright things that we should look into and go towards the future, and the other one the Dark side of the same India that we cannot ignore…. read more | digg story

The internet and the 2008 election

Fueled by increased viewing of online political videos and the use of social networks to gather campaign data and online donations for candidates, use of the Internet in this year's election cycle is shattering records, according to a study released this week The internet and the 2008 election read more | digg story

SkyDrive - let's share

Hi All   Here is a new tool, wherein you can share files upto 5 GB. It’s a password-protected online file storage. Always available where you need it. www. skydrive.live.com   When you sign in to Windows Live SkyDrive, you're in charge For each folder you create, you choose who has access to it. Add new folders, rename them, or change who has access at any time. Always where you need them ·                          5 GB of free online storage, available from any computer with Internet access. ·                          Create personal, shared, and public folders -- you decide who has access to each folder. ·                          Windows Live SkyDrive works well on any Windows or Macintosh computer with Firefox 1.5 or higher, or Internet Explorer 6 or higher. How we help protect your files ·                          Your personal folders are password-protected with your Windows Live ID, so only you have access. ·                          When ...