Yesterday, I had a routine experience that sparked a profound realization about the future of marketing. While grocery shopping, I remembered I had run out of hot chocolate powder. Wanting a healthier option, I turned to ChatGPT, which promptly recommended several brands featuring 70% dark chocolate and low sugar content. This simple interaction as a consumer and a digital marketer led me to a fascinating question: could the next big frontier in marketing be brands creating advertisements specifically tailored for AI agents rather than directly targeting human consumers? In this blog, I will explore how AI-driven consumer behavior is reshaping the landscape of marketing, the potential for AI-targeted advertisements, and what this means for brands and consumers alike. The Shift in Consumer Behavior AI-powered tools, such as ChatGPT, Alexa, and Google Assistant, are increasingly becoming the go-to choice for consumers seeking personalized recommendations. These AI agents are transforming...
Google announces a branded 7-inch tablet of their own: the Google Nexus 7 by Asus . Like other Nexus-branded devices, the Nexus 7 tablet isn't actually hardware manufactured by Google and this time they are paired with Asus to design and manufacture its slender tablet. Full specifications • Operating System: Android Jelly Bean (4.1) • CPU: NVIDIA Tegra 3 T30L Quad-Core @1.3Ghz • GPU: GeForce 12-core, 3D stereo • RAM: 1GB DDR3L • Storage: 16GB • Connectivity: Wi-Fi :- 802.11 b/g/n, Bluetooth 3.0 • Display: 7" WXGA (1280 X 800) LED IPS panel, 10 finger multi-touch • Camera: 1.2MP (front) • Interface: 1x Headset jack, 1x micro-USB, 2x digital microphone, 2x speakers, 1x docking PIN • Battery: 4325mAh Li-polymer • Sensor: G-sensor, light sensor, gyroscope, e-compass, GPS, NFC, ...