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The Rise of AI-Driven Consumerism: Will Brands Advertise to AI Instead of Humans?

Yesterday, I had a routine experience that sparked a profound realization about the future of marketing. While grocery shopping, I remembered I had run out of hot chocolate powder. Wanting a healthier option, I turned to ChatGPT, which promptly recommended several brands featuring 70% dark chocolate and low sugar content. This simple interaction as a consumer and a digital marketer led me to a fascinating question: could the next big frontier in marketing be brands creating advertisements specifically tailored for AI agents rather than directly targeting human consumers? In this blog, I will explore how AI-driven consumer behavior is reshaping the landscape of marketing, the potential for AI-targeted advertisements, and what this means for brands and consumers alike. The Shift in Consumer Behavior AI-powered tools, such as ChatGPT, Alexa, and Google Assistant, are increasingly becoming the go-to choice for consumers seeking personalized recommendations. These AI agents are transforming...
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Get IDEA, well if you are not happy with IDEA get Airtel, Aircel, BSNL, DoCoMo, Reliance, Uninor or Vodafone....

Well from last 18 months I am hearing this....(The Mobile Number Portability ) will come in the picture and if you are not happy with your service provider, you can change to another one without changing your number. Wow...isn’t it? Well looks like it’s going to happen soon.... another 55 days or so... and you can change your mobile service provider by paying Rs. 19/- only..... It got started in Haryana and from 20th January 2011 it will be implemented all over India  The process of changing your Service Provider is simple or confusing (you decide) Step1 . Send a SMS to 1900 in following format: PORT - eg. PORT 9000000007. You will get an SMS reply that contains a unique porting code. Note: 9000000007 = your mobile number. Step2 . Then you need to send a request to your favourite service provider, with the Unique Porting Code. Remember this Unique Porting Code has a expiry date, so get it done within time the frame. Step3 . You get a confirmation SMS from your new servi...
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India Inspires Photo Contest

Win an iPad, an iPod and More ! Basic Guidelines for Participants * All entrants must sign up to follow Sanjay Puri on Twitter via @spuri to be eligible. * Submit a high-quality .JPG, .TIFF or .BMP file of a photograph, taken in India, that best shows something in India that inspires you. * The submitted photograph may be edited or be the combination of various images, provided all images are the exclusive property of the Entrant. * Starting March 30th, 2010, SanjayPuri.com will be accepting photos for entry into the India Inspires Online Photo Exhibit. The submitter's photos will be judged by the Judging Panel, and the winning entrants will have their prizes shipped within 30 days of the end of the contest. Prizes for the second place and honorable mentions photos (including iPods) will also be awarded. * Contest entries must be received by April 30th, 2010 11:59 P.M. EST. * Winners will be announced at http://www.sanjaypuri.com on May 10th, 2010 @ 12:00 noon EST.
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New Media’s role in 2009 Indian Elections

New media is a term meant to encompass the emergence of digital, computerized, or networked information and communication technologies in the later part of the 20th century. This is the time for Online Yatra for Indian Political Leaders and Parties on the lines of Barack Obama’s www.barackobama.com . Old and new, all are on the new bandwagon, LK Advani, VK Malhotra, MK Stalin , Murli Deora, Narendra Modi, Jyotiraditya Scindia and Priya Dutt have started websites (with some of them even blogging ), youngsters like Milind Deora and Sachin Pilot have profiles on social networking sites like Facebook, Orkut and MySpace rallying supporters. On Facebook alone there are 100’s of Indian Political Groups with BJP and Congress both trying to get as many voters to their lists. Both the political parties also have a similar group JoinBJP and JoinCongress which has more then 100 friends on their lists. On Congress’s friends list the famous names are Congress politician Sanjay Nirupam, UK Political...
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What do you think of the Interim Budget? Tell us

Dear Friends, Today the Interim Budget was presented in the Parliament. The reactions are mixed, for Government they have focused on aam aadmi whereas for opposition it is a lollipop before the elections. Here are few top stories: • Highlights of the Interim Budget 2009-10 • India's GDP clocked 9% in 2008 • Tax rates must fall: Pranab • Congress, BJP, CPM join hands in Sikkim • Pranab Mukherjee's Interim Budget speech • Industry disappointed, says Budget a non-event • Budget stresses focus on aam aadmi: Govt • Interim Budget leaves India Inc disappointed • Interim Budget remarkable, says Congress Please do let us know what you think about the budget. Share your thoughts with www.IndiaDemocracy.org Jai Hind Editor www.IndiaDemocracy.org
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IndiaDemocracy.org at a Glance

www.IndiaDemocracy.org provides a platform to the Indian citizens to interact with their elected representatives and work towards improving the dialogue between citizens and elected officials in India. It also provides information about Indian political system and at the same time discusses the burning political/social issues through interactive features like articles/forums/blogs. It provides ample opportunity to the citizens of India to contribute their opinion online to law makers. It’s the first of it’s kind Political networking site which allows users to: * Invite friends, manually or through grabber tools * Create groups * Share Videos & Photos * Scrap to friends * Communicate with elected officials * Add Blogs, News, Articles Statistics * Indiademocracy.org has a traffic rank of: 275,848 - World Ranking * Indiademocracy.org has a traffic rank of: 12,137 - India Ranking * 79 % visitors come to the site from India * 11% visitors come to...
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